Sustainability is central to Averti. While we are not perfect, we are committed to doing everything in our power to make products that have a positive impact on people and the environment. We do this through a commitment to slow fashion, sustainable sourcing, minimizing waste, and local production.
We live in a world dominated by fast fashion, where most companies’ main goal is to increase consumption, which allows them to sell more clothing, more often, and maximize profits. The cheap version of a piece of clothing can be available just weeks after it appears on a runway with little regard to quality, the environment, and the people who made it. Slow fashion is the antithesis of this. The goal is that consumers are more thoughtful about making educated decisions to buy fewer pieces of better quality clothing. Averti pieces are not mass manufactured. In fact, we source fabrics based on their quality, not their price, and put time and care into sewing each individual piece. For us, the joy is in the making and the goal is to make beautiful, artfully crafted pieces that the wearer will love and keep for many years.
We work hard to source environmentally responsible and ethical fabrics while maintaining the quality of highest luxury. The majority of the fabrics we use are upcycled pre-consumer waste. When we are sourcing new fabrics, we choose to source more sustainable fibers like hemp, silk, and organic cotton, ideally with third party certification.
For the time being, we downcycle all our fabric waste to be used as stuffing for interior products like pillows or we donate it to organizations like the American Sewing Guild for crafters. We are currently exploring solutions for upcycling fabric scraps into new fabrics.
Made in LA
All our garments are sewn locally in Los Angeles, California. With love.