Founder, designer, and couture seamstress Domenica Peterson spent years perfecting the art of creating gowns of the highest quality and most exquisite detail. Each custom dress she made was a long and demanding journey calling for hundreds of hours of dedicated work. Wanting a departure from the ‘Big Day’ dress, Domenica decided to incorporate her knowledge of delicate fabrics, techniques in fine handwork, and corsetry into a more accessible and wearable line, thus AVERTI was born.

Domenica has created art her whole life. She studied classical drawing and spent extensive hours drawing the nude figure. Her vision focuses on displaying the beauty of the female form while empowering the wearer. Her deep appreciation of romantic classical art appears throughout her designs.

Growing up in northern California, the daughter of a fine artist and an architect, Domenica received her formal education in International Relations with an emphasis on Social Entrepreneurship. She has worked and lived in Brussels, Florence, London, Rio de Janeiro, San Francisco and now Los Angeles. In addition to AVERTI, she is the founder of Global Action Through Fashion, a non-profit organization that provides educational resources to fashion consumers and companies who are invested in a more sustainable approach to fashion.